MODERN SOLUTIONS FOR EVERY BODY

NEW TO NATURAL
DEODORANT

EXCESS
ODOR

DARK
UNDERARMS

EXCESS
SWEAT

SCALP SWEAT
& ODOR

FACE & BODY
CLEANSING WIPES

"Enter this brilliant invention from kaia naturals, part of its three-step takesumi detox. Keeps my underarms drier than I ever thought possible for a natural deodorant."

S.Y.W., GLAMOUR BEAUTY EDITOR

THE FOUNDER

MEET MADAME SWEAT

Clean beauty industry maven and product developer Madame Sweat (Mary Futher) founded kaia naturals after spending 20 yearsworking for iconic global beauty brands. 

Following the launch of her cult favorite takesumi detox charcoal deodorant, consumers turned to Mary for advice on underarm odor and uncomfortable body issues. 

With her product development expertise and insights from consumer feedback, Madame Sweat now shares advice on modern hygiene etiquette for grooming, hosting, home and travel on Instagram, TikTok and her popular blog called The House of Hygiene.   

Mary Futher
the house of hygiene

A modern guide to hygiene etiquette and solutions for unsexy body taboos that some may find too uncomfortable to discuss. 

OUR CLEAN BEAUTY STANDARD

credo

ALWAYS CLEAN

All products are formulated without the ingredients found on Credo’s Dirty List. Guaranteed.

PRODUCT INTEGRITY

All products have documentation for ingredient authenticity and proof of claims. No surprises.

CRUELTY-FREE

All products are cruelty-free and ingredients never tested on animals. Period.

OUR SUSTAINABILITY COMMITMENT

PCR
40% post-consumer recycled plastic
globe
100% compostable biodegradable and sustainable bamboo
Manufactured within 100 miles of our office

MODERN SOLUTIONS FOR EVERY BODY

NEW TO NATURAL
DEODORANT

EXCESS
ODOR

DARK
UNDERARMS

EXCESS
SWEAT

SCALP SWEAT
& ODOR

FACE & BODY
CLEANSING CLOTHS

Enter this brilliant invention from kaia naturals, part of its three-step takesumi detox. Keeps my underarms drier than I ever though possible for a natural deodorant.

S.Y.W., GLAMOUR BEAUTY EDITOR

Mary Futher - Madame Sweat

THE FOUNDER

MEET MADAME SWEAT

Clean beauty industry maven and product developer Madame Sweat (Mary Futher) founded kaia naturals after spending 20 yearsworking for iconic global beauty brands. 

Following the launch of her cult favorite takesumi detox charcoal deodorant, consumers turned to Mary for advice on underarm odor and uncomfortable body issues. 

With her product development expertise and insights from consumer feedback, Madame Sweat now shares advice on modern hygiene etiquette for grooming, hosting, home and travel on Instagram, TikTok and her popular blog called The House of Hygiene. 

Mary Futher

the house of hygiene

A modern guide to hygiene etiquette and solutions for unsexy body taboos that some may find too uncomfortable to discuss. 

THE LATEST BLOG

OUR CLEAN BEAUTY STANDARD

credo

ALWAYS CLEAN

All products are formulated without the ingredients found on Credo’s Dirty List. Guaranteed.

PRODUCT INTEGRITY

All products have documentation for ingredient authenticity and proof of claims. No surprises.

CRUELTY-FREE

All products are cruelty-free and ingredients never tested on animals. Period.

SUSTAINABILITY COMMITMENT

PCR
40%
post-consumer recycled plastic
globe

100% compostable biodegradable and sustainable bamboo

Manufactured within 100 miles of our office

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